The Owner's Guide to the Buyer's Playbook
What shopping center owners need to understand before going to market.
This is not a listing solicitation or a valuation offer. 
It’s a preparation guide designed to help you understand how buyers think 
so you can sell your shopping center yourself or 
be prepared to manage your broker.

A behind the scenes look at how shopping center buyers
and buyer-side brokers pick apart your property
- and where value is quietly won or lost before a sale.

  • What buyers are really looking for in your rent roll
  • ​How small adjustments to NOI can change value by tens or hundreds of thousands 
  • ​What buyers assume about leases, expenses, and risk
  • ​What buyers won't give credit for - even when it matters to you
  • ​How to prepare so you're not caught off guard during a price negotiation 
This guide is written for individual shopping center owners who have built their centers over decades, prefer to stay in control, and want to understand how the other side of the table really works before making any decisions.
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